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What we get wrong about decisions
I am increasingly of the opinion that humans are really bad at understanding the nature of decisions. The language of decisions isn't helping. It feels permanent. This ramps up the pressure, making people feel not just that they have to make the decision, but that the decision has to be perfect because it is definite and absolute. But the truth is that the vast majority of decisions are not irreversible. My wife is a big fan of etymology and I agree it is a brilliant way to u

Simon
Oct 64 min read
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